The Boucleme brand was founded by Michelle Scott-Lynch. Her mission was to create products for curly hair that are good for people, animals and the planet. With these three pillars she has created a beautiful brand. All products are natural, ECO proof, vegan and free of harsh ingredients such as sulphates, silicones and parabens.
100% natural and ECO friendly
The products are very easy to recognize by their colorful packaging; yellow, green and pink, everything is covered! The brand makes its products very attractive through the packaging alone.
But even more important is the content of the products. The products are made with fair trade ingredients and are eco-certified. So you won't find:
- Synthetic fragrances or colorants in the products
- No silicone
- No parabens
- No sulphates
- No mineral oils
- No PEGs
The scent is also an important part after the packaging. Opinions are quite divided about the scent. One person thinks it's a great scent, while another person thinks it's too sweet. An important point is that the scents are not artificial, so you can be sure that your scalp will not be irritated by perfume (which you can find in many products!).
We don't really like the smell, but it's not bad enough to put them aside for this considering the natural formulas. If you read other reviews, you will often see that the products smell wonderful. Of course, there's no arguing about scent!
Price and points of sale
Did you know that Boucleme comes from the United Kingdom? Good news! This means that they have always produced according to European regulations, which, for example, are a lot stricter than American regulations.
In 2021, Boucleme products were hardly available in web shops. You could often get them from your curly hairdresser. But good news, because since 2022 you can also find all Boucleme products in our shop!
Although Boucleme is in the slightly higher price range, they do have minis of approximately 100 ml each. This gives you the opportunity to test the products thoroughly before purchasing a full-size variant. Prices start above 20 euros for most full-size products. We think this is still a reasonable price, because most eco-friendly products are on the more expensive side. More research is needed for natural alternatives and for the product to really work well.
Boucleme Shampoo
First of all, we start with Boucleme shampoo. Actually we should say: shampoos. Because within the collection you can find three types of cleaners: the Curl Cleanser (green variant), the Scalp Exfoliating Shampoo (dark green) and the Hydrating Cleanser (blue variant).
The distinction between these three is very easy to make:
- The Hydrating Cleanser: is a real shampoo , cleans gently
- Curl Cleanser: is actually a co-wash (also has a cream-like substance)
- Scalp Exfoliating Shampoo: is suitable for anyone who has a sensitive scalp
Hydrating Cleanser
The hydrating cleanser is free of sulphates and provides a good but mild cleansing. This variant is actually most suitable for all types of curls: mild cleansing is best for curls.
Make sure your hair gets used to this shampoo. The shampoo can make your hair feel a bit stiff. But rest assured, this is no big deal. After the shampoo you always use a conditioner or a mask.
The shampoo is enriched with different types of oil such as:
- Castor oil
- Coconut oil
- Camellia oil
- Mongongo oil
Do you have fine hair? Then don't be alarmed. These ingredients are formulated so that they are not harsh on fine or wavy hair.
Bouceme co-wash (curl cleanser)
As we mentioned earlier, the Curl Cleanser is a co-wash. A co-wash is somewhere between a shampoo and conditioner. We recommend this product if you want to wash your hair more often than once or twice a week and, for example, often exercise or work in an environment where you have to wash your hair more often.
Do you use the Curl Cleanser regularly? Then it is useful to alternate this with the Hydrating Cleanser! Otherwise you may experience build-up.
This co-wash is also equipped with natural ingredients such as:
- Aloe vera oil
- Flax seed
- Coconut oil
Bouceme Scalp Shampoo
The last shampoo on this list is the Scalp Shampoo. T his shampoo gives your scalp a little tingle due to the spearmint. This will cause your scalp to experience a soothing feeling. This is really ideal for anyone with a sensitive scalp.
Boucleme Conditioner
After shampooing, always use a conditioner to close your hair cuticles again. The conditioner from Boucleme ka n connect to all three shampoos above. Just like Boucleme's other products, this conditioner will not weigh your hair down and is therefore certainly suitable for curlies with finer hair or a looser curl pattern. The conditioner has a light and fairly thin substance and contains aloe vera, argan oil and coconut oil.
Boucleme hair mask
Furthermore, this mask has multiple functions, because you can also use it as a leave-in or pre-shampoo treatment!
Boucleme Curl Cream
We will continue in the care corner, because the Boucleme Curl Cream is another product with which you can care for your curls. This cream is best used before applying a gel. This cream is also very concentrated, so do not use too much. A small pea is recommended to start with. Be careful with fine hair! It can be a bit heavy because the butters and oils are slightly higher in the ingredients list.
Boucleme Super Hold Styler
The Boucleme Super Hold Styler is Boucleme's showpiece. This gel really gives wavy and curly hair a hold boost. The substance is on the slightly thicker side. What is really unique about this gel is the fact that many 'super hold' stylers often contain PVP and the like. These are synthetic substances that give your hair hold. But this gel is free of these ingredients and is enriched with natural hold agents such as linseed and chia seeds. This is also a microplastic-free product!
Boucleme Curl Defining Gel
And did you know that you can also add a second gel for even more hold and definition? The original Boucleme Curl Defining Gel is a good option for this. This gel gives your curls a medium hold.
Protein booster
Finally, we would like to introduce you to one of Boucleme's newest products: the protein booster. Most Boucleme products are free of protein. And did you know that you can easily add protein to all your Boucleme products with this booster? You can take a little product on your hand and mix it with a few drops of the booster. You can mix it with all your products, but it is most useful to mix it with your conditioner, mask or leave-in.
Final verdict on Boucleme
Our final verdict on Boucleme products: if you want to go for products that are good for you, the environment and animals, then this brand is really a solution. In addition, they are great for multiple curl types. So even with wavy hair and a looser curl pattern you can use the products without weighing your hair down.
So you have to be careful with the creams and the mask for finer hair. Limit use to properly test how your hair reacts to products with a slightly higher butter and oil content.
We personally think the scent is slightly less, but as you have already read, opinions are divided on this! It is not disturbing, especially because you know that there are no synthetic fragrances in your product.
In short, the Boucleme products are really worth a try! Would you rather try first? Then discover all the brand's travel sizes and test them out!
Discover the entire collection or ask us a question by leaving a comment via this blog!